THURSDAY
NOVEMBER 15, 2018

8.30a – 9a
Welcome Coffee & Networking

Outside Dead Sea 1+2

9a – 9.15a
Welcome & Overview of the Day

Dead Sea 1+2

9.15a –10.30a
Discussion: Is Your Company Culture Holding Women Back?

Dead Sea 1+2

The business case for gender diversity and inclusion (D&I) has been widely researched and recognized. GBA banks with mature programs on average employ 19 percent more women and have 46 percent more women on their boards. They also have higher shares of female customers, credit portfolio to women and deposits held by women. This session will explore the importance of gender D&I to success in the Women’s Market, showcasing the learnings from GBA’s yearlong D&I Working Group. Discussants will explore why culture change is essential to the success of any D&I strategy and what levers need to be addressed to shift company culture to be more inclusive and supportive of women.

Facilitator:

  • Robert Baker, Leader of Diversity & Inclusion Consulting, Mercer

Discussants:

10.30a – 11a
Coffee & Networking

Outside Dead Sea 1+2

11a –12.15p
The Decision Makers: A Conversation with Women’s Market Leaders

Dead Sea 1+2

Leaders share their strategic rationale for serving the Women’s Market, the challenges/roadblocks along the way, the impact – both positive and negative – of disruption on their strategy for women, and the importance of personal leadership in this journey.

Facilitator:

Discussants:

12.15p – 12.25p
Summary & Wrap-Up

Dead Sea 1+2

12.25p – 12.30p
Closing Remarks

Dead Sea 1+2

12.30p – 1.30p
Lunch

Ragadan Room

1.30PM– 3.40PM

MEMBERS MEETING

GBA members only
Dead Sea 1+2

1.30p– 1.35p
Welcome and Session Objectives

1.35p – 2p
Alliance Performance and Strategy 2019 – 2021

Alliance Performance

  • Rebecca Ruf; Vice President, Programs; Global Banking Alliance for Women

GBA Strategy 2019-2021

2p – 3.45p
Maximizing Member Impact

This session explores four topic areas that the GBA is focusing on with its members

  • Product Innovation for the Women’s Market
  • Women’s Market Data
  • Digital Transformation with a Gender Lens
  • Women in Leadership

3.45p – 4.05p
Report Back

4.05p – 4.15p
Closing Remarks

TUESDAY
NOVEMBER 13, 2018

THE STRATEGIC AND BUSNESS CASE FOR THE WOMEN’S MARKET

GBA Members and Invited Guests
King Hussein Bin Talal Convention Centre, Dead Sea Road, Sweimeh, Jordan

8.15a – 8.45a
Registration, Welcome Coffee & Networking

Outside Dead Sea 1+2

8.45a- 9a
Introduction

Dead Sea 1+2

9a - 9.20a
Welcome Remarks

Dead Sea 1+2

9.20a - 9.25a
Special Message from Her Majesty Queen Máxima of the Netherlands

Dead Sea 1+2

9.25a – 9.40a
GBA Talk: The Future of Financial Services for Women

Dead Sea 1+2

This session will take participants through the Women’s Market ecosystem playbook, offering a look at customer journeys, digitalization and personalization that will expand financial access for women, including the unbanked.

  • Paul Jenkins, Senior Partner, Head of Digital for McKinsey in Western Europe

9.40a – 10.10a
GBA Case I: Bank Al Etihad

Dead Sea 1+2

  • Nadia Al Saeed, CEO, Bank al Etihad
    Nadia will share the strategic and business case for Bank Al Etihad’s Women’s Market program, Shorouq

10.10a – 10.40a
GBA Case II: AXA

Dead Sea 1+2

Ulrike will share the rationale for developing AXA’s Women’s Market program, results from pilots in 10+ countries and plans to take it global.

 

10.40a – 11.10a
Coffee & Networking

Outside Dead Sea 1+2

11.10a – 11.30a
Empowering Women to Empower the World: A Conversation with Ann Cairns

Dead Sea 1+2

Women are a vital yet underserved source of global growth, prosperity and innovation. Their contributions drive commerce, communities and society as a whole. This session will explore the barriers impacting the contribution of women, the opportunities to accelerate sustainable economic growth and the global megatrends acting as enablers to help empower women.

11.30a – 12.45p
Discussion: Ecosystem Plays to Solve for Lifecycle Needs

Dead Sea 1+2

In the future, financial services providers will meet women’s needs by working across an entire ecosystem of actors, including banks, fintechs, telecoms, retailers, insurance companies, investors and asset management companies. In this panel, speakers will discuss some nascent examples of ecosystem plays that are helping to scale reach and impact on women worldwide.

Facilitator:

  • Paul Jenkins, Senior Partner, Head of Digital for McKinsey in Western Europe

Discussants:

12.45p – 1p
GBA Talk: Including the Voice of the Customer in Ecosystem Development

Dead Sea 1+2

Understanding the challenges women face is critical to being able to solve for them. FMO’s new FEMForward gender finance value proposition is doing just that – listening to the needs of women entrepreneurs and helping client banks to find tailored solutions that work for them and for the women they serve. In this talk, Saskia will take Summit participants through the innovative FEMForward proposition and how it’s helping to close access gaps for women.

1p – 2.30p
Lunch & Networking

Ragadan Room

 

POLICY ENABLERS THAT TACKLE WOMEN’S LIFECYCLE NEEDS IN THE MIDDLE EAST AND NORTH AFTRICA (MENA)

2.30p – 2.50p
Keynote Address

Dead Sea 1+2

H.E. Dr. Ziad Fariz, Governor, Central Bank of Jordan

2.50p – 3.15p
GBA Talk: Legal and Regulatory Barriers Inhibiting Women’s Full Financial Inclusion in MENA

Dead Sea 1+2

Laws in many countries hinder women’s access to identification, their agency and mobility, property ownership and inheritance – all of which impact women’s full financial inclusion. World Bank legal analyst Tazeen Hasan will set the stage for the Policy Forum by drilling down to five priority action areas where attention is needed to level the playing field and ensure that women’s lifecycle needs are met.

  • Tazeen Hasan, Senior Private Sector Development Specialist, World Bank Group

3.15p – 4.45p
Discussion: Policy Enablers that Tackle Women’s Lifecycle Needs in MENA

Dead Sea 1+2

Women in the MENA region have the highest gender gap in the world when it comes to access to a bank account, with just 35 percent of women owning an account, a 9 percent gender gap in access to a mobile phone and an estimated credit gap to women-owned/led MSMEs of US$38 billion. This discussion will dive into how policy can impact women’s lifecycle needs, specifically looking at three segments of the Women’s Market in the region: the unbanked, forcibly displaced populations (FDPs) and women’s MSMEs. Discussants will explore increasing access to and use of digital finance for the unbanked and FDPs, and policy levers that can be particularly effective for boosting women’s MSMEs – such as increasing women’s control over assets, developing a strong financial infrastructure, creating fintech solutions and developing policy frameworks that support women’s enterprise development.

Facilitator:

Discussants:

4.45p – 5p
Closing Remarks: The Future of Financial Services for Women in MENA

Dead Sea 1+2

Nadia Al Saeed, CEO, Bank al Etihad

5p - 6.30p
GBA Summit Welcome Reception

Sea Level Foyer

GBA Members and Invited Guests

WEDNESDAY
NOVEMBER 14, 2018

GBA SUMMIT

King Hussein Bin Talal Convention Centre, Dead Sea Road, Sweimeh, Jordan

8.15a – 8.45a
Welcome Coffee & Networking

Outside Dead Sea 1+2

8.45a – 9a
Welcome Remarks

Dead Sea 1+2

Tania Moussallem, Chair, Global Banking Alliance for Women

9a – 9.10a
Introduction & Overview of the Day

Dead Sea 1+2

9.10a – 11a
Designing the 2030 Customer Journey Experience

Dead Sea 1+2

Being a customer of financial services in 2030 will have many potential upsides, with disruption radically reducing transaction costs and ecosystem suppliers bundling greater value to solve for lifecycle needs. What will the customer experience be in 2030 and how can we design for it? Participants will be guided by design thinking strategists to understand and design the customer journey of the future.

11a – 11.30a
Coffee & Networking

Outside Dead Sea 1+2

11.30a – 1p
Discussion: Digitalization and Personalization — The Right Mix of Technology and Touch

Dead Sea 1+2

Financial services of the future will look to offer truly personalized experiences that are seamlessly integrated into customers’ everyday lives. To maintain relevance for women, financial services providers must first reduce “friction” – or the time women spend in managing daily transactions like paying rent or school fees – while solving for needs in key life moments. This panel will showcase examples of financial services providers that are already implementing these strategies with the right mix of “technology and touch.”

Facilitator:

Discussants:

1p – 1.15p
GBA Talk: Payments: The Real Differences Between Women and Men

Dead Sea 1+2

Jean Marie will present key findings around women’s payments behavior and launch the “Women by Design” partnership between Mastercard and GBA.

1.15p – 2.15p
Lunch: Staying Ahead of the Curve: Priorities for the Future

Ragadan Room

This structured lunch will offer participants the chance to discuss a variety of key topics with GBA Women’s Market experts.

2.15p – 3.30p : Parallel Sessions

Deep Dive: Beyond Pink Cards – Payments for the Women of Tomorrow

Dead Sea 1+2

Cards targeting the Women’s Market have strong business results, provided benefits that women consider relevant are offered. This participatory working session will explore the potential of adding true value for women through payments by leveraging Mastercard’s global presence, customer insights and bargaining power.

  • Affluent Consumers: Jean Marie Healy; Vice President, Global Consumer Credit; Mastercard
  • Financially Excluded Consumers: Payal Dalal; Vice President, Global Programs; Mastercard
  • Small Business Owners: Ngozi Megwa; Head of Market Development, Sub-Sharan Africa; Mastercard
  • New-to-credit Millennials: Eva-Maria Baumer; Vice President, Corporate Engagement; Mastercard


Deep Dive: Islamic finance with a gender lens

Mount Nebo 1

Islamic Finance is a fast-growing sector, yet little or no attention has been paid to the Women’s Market for Sharia Law Compliant products and services. This discussion will introduce Islamic Finance for women, current trends and opportunities in the market.

Facilitator :

Discussants:

  • Deema Aqel; Board Member, Safwa Bank; Deputy CEO, Bank al Etihad
  • Danysh Hashmi, General Manager – Retail Product Group, HBL Pakistan

  • Deep Dive: Beyond Pink Cards – Payments for the Women of Tomorrow
  • Deep Dive: Islamic Finance with a Gender Lens

3.30p – 4.45p : Parallel Sessions

DEEP DIVE: PLATFORMS TO MASSIFY SUPPORT TO WOMEN WITH NON-FINANCIAL SERVICES

Dead Sea 1+2

This session will showcase GBA leaders that have expanded the reach of their non-financial services through technological platforms, exploring cost-effectiveness and personalization. Presenters will lead an interactive discussion with a sub-group of the audience, diving deeper into the strategic and business rationale for their platforms, their partners, the impact and challenges along the way.

Facilitator:

Discussants:


Deep DiveMobilizing Capital for Women, from Women: Are Gender-Smart Investment Products the Answer?

Mount Nebo 1

It is widely recognized that women investors have enormous interest in investing with purpose. In 2017, UBS estimated that up to US$2.3 trillion could be invested by women with an ESG and gender lens approach. At the same time, enormous progress is being made across the industry to create gender-smart investment instruments. While this is encouraging, are gender-smart investment products the main answer to increasing engagement of women and facilitating investments in women and girls? This session explores key tenets of a strategy for high-net-worth women, the role of gender-smart investment instruments and the main barriers and opportunities for implementation of a successful engagement strategy.

Facilitator:

Discussants:

  • Deep Dive: Platforms to Massify Support to Women with Non-Financial Services
  • Deep Dive: Mobilizing Capital for Women, from Women: Are Gender-Smart Investment Products the Answer?

4.45p – 5.15p
Tea and Networking

Outside Dead Sea 1+2

5.15p – 6.15p
Discussion: Advertising with Impact: Creating Campaigns that Speak to Women

Dead Sea 1+2

Advertising that does not reinforce gender stereotypes has been demonstrated to resonate 9 percent more than advertising that does. Many companies are now demanding that their ad agencies avoid stereotypes, and several GBA banks have broken the mold in financial services to take this on. This session will showcase their work and underpin the rationale with market insight and return on investment.

Facilitator:

Discussants:

6.15p – 6.30p
Summary & Wrap Up

Dead Sea 1+2

8p – 10p
Gala Dinner & GBA Awards

Marriott Hotel Dead Sea

All Participants

Note: No interpretation services provided